Fear not the techno-babble

Deer In Headlines II

By Gery Deer

“Far out in the uncharted backwaters of the unfashionable end of the western spiral arm of the galaxy lies a small unregarded yellow sun. Orbiting this at a distance of roughly ninety-two million miles is an utterly insignificant little blue-green planet whose ape-descended life forms are so amazingly primitive that they still think digital watches are a pretty neat idea.”

That’s how British writer, Douglas Adams, described us in 1979 at the opening of his book, “The Hitchhikers Guide to the Galaxy.” Adams, who was an avid fan of technology, observed quite correctly that Humans, as a species, are pretty proud of their technological advancement, and can’t wait to define themselves by it.

Learning to get the most out of it, however, was another issue entirely. Even more challenging, if you happen to be one of those who choose the simple life of the Luddite, you could be left in the flotsam and jetsam of a digital tsunami.

Regardless of your generation, X, Y, Z, or PDQ, sometimes all this techno-babble can just make you feel … stupid. To start with, there’s the word – technology. It conjures visions of computer screens, smartwatches, and self-driving cars. But when “Hitchhikers” was published, most of that stuff was science fiction. Back then, a typewriter was still the prominent piece of office tech and the hottest new home entertainment was the video cassette recorder (VCR) – and none of us could set the clock.

I remember it well. There it was, that flashing, digital “12:00” that teased and mocked us from our easy chairs, daring only the bravest of the tech-savvy to make it do anything else. Little did we know that those four blinking LCD characters were the innocuous vanguard of a technological invasion soon to consume every first-world ape-descendent in the whole of this little blue-green planet. It would happen fast and in ways that no one could have ever anticipated. Resistance would be futile, even though some still try.

I don’t get why people struggle with technology – not so much its use, but the very idea of it. I used to think it was generational. But some people just refuse, age, education, and intelligence notwithstanding. Admittedly, I come at this from a unique perspective.

Even though I grew up a farm boy, I was always fascinated by advancing technology. I had one of the aforementioned digital watches and even taught myself programming on a Commodore VIC 20 home computer when I was 12. I went to college in engineering and computer science and worked in those fields in my early professional career.

For me, just like a hammer is for a carpenter, a smartphone or tablet computer is just another tool. They provide me with information and help me manage my personal and professional life.

As I get older, I understand how people can be resistant to change. But I’m not wired that way, at least where technology is concerned, I am constantly learning. I have an interest in science, technology, engineering, astronomy, all of it, so adjusting comes pretty easily to me.

Technology also improves medical care, public safety, and education for our kids. We have a responsibility to make it work for us, to apply those technologies that improve our lives, not take them over.

Like the first caveman who used a stick as a tool, eventually, most of us adapt to the tech that we’re forced to use. If you had a VCR and bore any hope of actually using the machine’s most sellable feature, recording TV shows we weren’t home to see, you learned to set the clock.

But it all might just be too much for some people, and, oddly, I kind of get it. Technophobia and digital fatigue are genuine problems, albethey somewhat self-induced. Keep in mind you don’t need every new high-tech gadget just because it’s popular.

To the tech-obsessed, I have one thing to tell you. Your Apple Watch might be cool, but it doesn’t have the answer to life the universe, and everything, so calm down. And, my old analog Timex may not have Bluetooth, but it actually shows the time, unlike the clock on my VCR – which is still flashing twelve.

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Jamestown Advertising & PR Firm To Discontinue IT Support Services June 1

JAMESTOWN, OH – May 21, 2020 – GLD Enterprises Communications, Ltd., a 22-year-old advertising and public relations agency, based in Jamestown, Ohio, has announced it will discontinue the IT and technical support arm of the business as of June 1st of this year. Existing clients will be referred to local resources for continued service or provided with appropriate instructions for in-house technical staff to take over.

GLD Enterprises Communications, Ltd. merged with its sister company, Deer Computer Consulting, Ltd., in 2015 and continued to service existing tech support clients. Started in London, Ohio, in 1997, Deer Computer offered on-site support for computers and related technology, throughout southwest Ohio. Services ranged from hardware upgrades and software installations to tech consulting and networking support for small businesses. 

Once merged, GLD Enterprises Communications, Ltd. continued to offer a limited technology service under the parent flag but has moved further away from that to focus more on content marketing, video and audio production, and public relations.

“Deer Computer started as one of the first on-site, in-home technology support firms in this part of Ohio and it’s been a difficult choice to completely phase out that end of the business,” said the founder of both companies and CEO of GLD Enterprises Communications, Ltd., Gery L. Deer. 

“We have had some clients who were with us for nearly 20 years and we have always been grateful for their loyalty and confidence. It is our hope this move will allow us to continue to grow the creative production and content marketing side of our company in-part because of our deep technical experience.”

GLD Enterprises Communications, Ltd. technology clients can get more information on the change, by contacting their representative. Contact information is available on the company’s official website, http://www.gldenterprises.net.

Greene County Security Company Celebrates Grand Opening of New Bellbrook Office

April 11, 2019 – Bellbrook, Ohio – Safeguard Data and Security, LLC, has announced a public ribbon cutting and open house event at their new office, 5:30-7:30 PM, Thursday, April 25, at 70 Bellbrook Plaza, downtown Bellbrook, Ohio. The event will include an official ceremony to dedicate the new space immediately followed by an open house with free refreshments and a door prize drawing.

Safeguard Data and Security, LLC, was founded March 22^nd of last year by Mike Pearson and Christina Pearson of Bellbrook. The firm specializes in residential and commercial video surveillance, alarm systems, 24-7 monitoring, access control, network cabling and more.

“We have been working hard to open an office and showroom space where customers can see for themselves the variety of security products and services we have to offer,” said Christina Pearson, co-owner and director of finance. “We specifically chose Bellbrook because we wanted to support and be more a part of the community where we live and where our kids go to school.”

Safeguard’s new showroom will include different versions of available Closed-Circuit TV (CCTV) cameras, home automation, and responsive lighting and alarm systems. Attendees of the grand opening will have the opportunity to win a number of door prizes, including a grand prize of a video doorbell system. This will give visitors the opportunity to learn about the company’s comprehensive offerings and dedication to the community.

Co-owner and president, Mike Pearson, said, “We offer our customers a vast knowledge of state-of-the-art products and personalized service,” he said. “We pride ourselves on providing an affordable solution for just about any security need, whether it’s an alarm inspection or a full security system for your commercial property.”

For more information, call Safeguard Data and Security, LLC, at 937-725-4204 or email info@safeguardyourworld.com.

WordPress Conference, WordCamp, Returns To Dayton May 18-19

Click to watch the TV segment on WordCamp Dayton 2018!

Dayton, Ohio, May 3, 2018 – The WordPress developer conference, WordCamp, returns to Dayton on May 18-19, 2018, as a two-day event packed with workshops, speakers and hands-on training for WordPress users of all skill levels. It will be held at a new location this year — the newly renovated Dayton Metro Library downtown. It is such a beautiful facility! General Admission tickets for both days are just $40!

WordPress is a free and open-source content management system for development of websites. The WordCamp conference is an informal, community-organized event that is put together by WordPress users. Everyone from casual users to core developers participates, shares ideas and gets to know each other.

The first WordCamp was organized in San Francisco by Matt Mullenweg in 2006. Since then, local communities around the world have organized over three hundred WordCamps, and we anticipate that number will pass a thousand within the next couple of years.

The tone and content of each WordCamp are unique based on the local communities that produce them, but in general, WordCamps include sessions on how to use WordPress more effectively, beginning plugin and theme development, advanced techniques, security, and marketing.

WordCamps are attended by people ranging from blogging newbies to professional WordPress developers and consultants, and usually combine scheduled programming with unconference sessions and other activities. For more information on common WordCamp elements, read about what to expect at a WordCamp. For more information or to order tickets, visit http://2018.dayton.wordcamp.org

Rounding up a decade of Deer In Headlines

Deer In Headlines
By Gery L. Deer

I wasn’t quite sure how to start this week’s edition except to just come out with it. The week of April 30, 2018, will be the final print edition of Deer In Headlines. After 10 years, it’s time for me to focus on something new. I greatly appreciate the loyalty of my readers and the opposing views and letters of praise I’ve received over the years. If just one person each week looked at the world just a little differently and appreciated anything new, I’ve accomplished my goal.

I started this column to offer my readers a look at subjects from all sides, rarely giving a hint of my personal opinion, although it was evident when I chose for it to be.  But today clear, logical viewpoints no longer have value. People seem to listen only to blowhards, the ignorant, and people who would rather spew hate than kindness. That’s why I have decided to focus on more positive projects, out of the public eye.

This is not a decision I’ve come to lightly, in fact, I have waivered numerous times in my deliberations about it. Over the last decade, I’ve offered a look at politics, religion, education, science, family, and even given you a glimpse into my personal life as I cared for my parents.

We live in volatile times and some have argued that now is when we need a clearer, more rational voice in the media. They may be right, but mine is simply not loud enough to be heard above all the noise of anger, fear, and ignorance out there.

There is a lot of negativity out there and I have worked hard to bring you thoughtful content. I’ve always hoped you’d take away something from the effort, even if, especially if, you didn’t agree with me.

I’ve always said I like to surround myself with smart people who disagree with me because it means I am forced to examine my own convictions, and I hope I’ve done that for you from time to time. If you’ve enjoyed my work, thank you. I appreciate your time and loyalty. If you haven’t, then I’m not sure why you’re even reading this, but, thank you anyway.

For more than 500 editions and in some 360,000 words, I have shared my observations of the world around us. I’ve found that most people are good and decent and try to do their best to improve the world around them. I’ve also seen some ugly things in researching these pieces, information I kind of wish I had never learned. As they say, ignorance is bliss, but I’m afraid I don’t operate that way.

I will continue my work quietly, however, in the background, making a difference by other means. I serve on charitable boards of directors, care for my family, and work to affect change in more concrete ways.

The world is a mess and our country is too, but I can’t do anything about it in the rail column of a newspaper because the people who could make a difference simply don’t want to listen. Still, as ugly as it can seem at times, the world is also a beautiful place, one of a kind – a spinning ball of life making its way around the sun, year after year, as our galaxy moves through the vast emptiness of space.

It was here millions of years before us, and it’ll be here millions of years after we’ve gone. We are but renters and if I were the landlord, I wouldn’t give back the deposit. But that’s a discussion for another time.

As you can see, I’m not done with my opinions quite yet and there are two editions to go. Over the next couple of weeks, I’ll be summing up the last decade in a look back at a few of my predictions for politics, newsmakers, and various other areas I’ve touched on over the years. I hope you’ll join me in these last editions, and thank you again.

Remote work builds community, grows revenue

Deer In Headlines
By Gery L. Deer

As an entrepreneur, I have founded and grown three businesses over the last two decades. Each of them was started from my home office and eventually moved to another building, but still on my home properly.

When I first became an independent professional and started my own company, there was a stigma attached to “working from home.” For some reason, what we now refer to as remote workers were seen as less professional than our cubicle-bound counterparts.

Today, remote work, whether it’s from home or your favorite café, is becoming more common and better accepted by the business world. Remote workers are found in a variety of industries from journalism and finance to business coaching to insurance.

For all of that, however, there are essentially just two categories of remote worker. The first type, we used to call “telecommuters,” or people who are employed by a company which allows them to work from home or other off-site location.

According to a recent Gallup survey, 43 percent of all American employees work remotely at least some of the time. The survey found that workers who spent up to 80 percent of time outside the office had the highest rates of engagement. They were more productive and reported greater job satisfaction.

The remote work support informational website, Remote.com, noted also that remote workers exhibit lower stress and better morale. It also noted a lower rate of absenteeism.

The second type of remote worker is the independent professional, or what most people would commonly refer to as a freelancer. Many freelancers, like myself and other writers or consultants, are almost totally nomadic, needing only a computer and a Wi-Fi connection to be productive.

In the past, most “freelancers” were expected to be writers, photographers, artists, and the like. But today, independent, remote workers come from a variety of market sectors. Coding, for example, is more commonly a remote job. Coders develop websites, create apps, and work in areas like cybersecurity.

Perhaps one of the greatest advantages of remote work, either to a corporate employer or a freelancer, is significantly reduced overhead. For a freelancer, setting up an office could be impractical, operationally and financially. Large companies with off-site staff can save millions of dollars a year in real estate, utilities, and other overhead costs.

Another benefit to working outside the corporate maze is potential interaction with a larger business community and the collaboration that can result from those connections. Many independents and corporate remotes are getting together at co-working meetup events, giving them the opportunity to network and collaborate.

As much social as it is professional, the experience allows those workers who might spend a great deal of the time working alone to build a community. Plus, there are also opportunities for a more formalized co-working environment.

Co-share workspaces have cropped up around the country offering remote workers a member-based workspace and the chance to exchange ideas and projects with others. These spaces charge memberships that come with various amenities that could be as little as a desk space or multi-employee workspaces, with many different types of independent professional under one roof.

If you’re a business owner with jobs to fill that don’t necessarily require the employee to be on-site all the time, consider hiring a remote worker. Remote and independent professionals are the ideal self-starter, typically efficient time managers, and are less likely to contribute to high turnover.

You won’t be sorry, and it’s the future of work. Embracing it now and developing policies and procedures will put your business light-years ahead of everyone else. Flexibility can greatly encourage productivity and increase profits.

For remote professionals looking for a co-working community, just visit Meetup.com and search on “Dayton co-working.” Most of the activities are free of charge, except for whatever refreshments you might purchase on your own. Or visit deerinheadlines.com for some links to local co-working activities scheduled throughout the area.

 

REMOTE WORK RESOURCES:

Co-Working Meetup / Yellow Springs: https://www.meetup.com/Creative-Pros-Collaborative/

Job Postings: https://weworkremotely.com/

Working Remotely (Twitter): https://twitter.com/workingrem

Resources for Full-Time Freelancers: https://www.themuse.com/advice/every-resource-a-fulltime-freelancer-could-ever-need-plus-some

Business Consulting / Coaching for Remote Workers & Freelancers: http://www.gldenterprises.net

Gery L. Deer is an independent columnist and business writer. Deer In Headlines is distributed by GLD Enterprises Communications, Ltd. More at gerydeer.com

Living Longer vs. Living Better

Deer In Headlines
By Gery L. Deer

Modern medicine is an incredible thing, with breakthroughs almost daily that range from simple treatments for common ailments to advanced organ transplants. Through those great medical innovations, the lifespan of the average person is now well into the 80s, with better living through chemistry, or so they want us to believe.

But while we treat one area of illness another continues to progress making it seem like we’re falling apart in little pieces. Where we once just dropped dead from something simple like a heart attack, now it seems we deteriorate bit by bit, with each component of our bodies being held together by a separate roll of medical duct tape.

Think of it this way. We take a pill for blood thinning so we don’t have a clot and get a stroke or heart attack. We take a pill for diabetes to keep our glucose levels down. But at the same time, our mind is intact, with virtually no deterioration. Or maybe it’s the opposite, Alzheimer’s shreds the mind while the body is still healthy. Eventually, the body follows in decay since the Alzheimer’s begins to affect how the nervous system functions.

Thanks to modern science, we’re living longer than ever, but I wouldn’t call it healthier or with much of a quality of life. There’s something to be said for just having the lights go out all at once. One of the most horrific things I have had to endure is watching my mother’s mind go as her body still functioned reasonably well. Or what might be worse, having an active, clear mind trapped in a degenerating body that refuses to follow the brain’s instructions any longer.

At what point are we living too long for our own good and quality of life? Can medical science develop a plan to help the entire body and mind maintain the same or reasonably similar level of health for as long as possible? I don’t think that’s really possible.

So, here we are, a pill for this and a potion for that, all in the name of better living through chemistry. Granted, much of what’s wrong with us is their our doing – smoking, drinking, sugar, fat, it goes on and on. Personal responsibility as one ages should at least be taken into account here. We are what we eat, and boy, it’s a mess.

Formaldehyde and chemicals in our water, the carcinogenic material in our meat, pesticides in our vegetables, super-sized everything at the fast food counter, vaping (yeah, like that’s not smoking, whatever). It’s all killing us. But don’t worry, there’s a pill to counteract the effects of all that, so don’t worry about it.

Isn’t it idiotic, though, how much of what happens to us as we age is our own fault? We’re getting older, but we’re sicker when we live longer. When we won’t take care of ourselves even in the short term, someone else has to pay for that later on.

Last year, for example, obesity-related illness cost Americans nearly $200 billion and treating sickness related to smoking cost more than $300 billion. But wait, there’s more! Excessive use of alcohol costs Americans $249 billion.

Fighting obesity is sadly not as simple as trading a cheeseburger for a celery stick. It takes a full and complete lifestyle overhaul that may require generations to affect a family line. But you can totally prevent alcohol and tobacco illness by never lighting up or popping open that cold one.

Addiction may be a disease, but even that is 100-percent preventable because that first drink or smoke is a choice. A penny toward prevention is worth billions toward a cure.

Well, some of this we have control over, some we don’t. It’s so hard to imagine how people can just not care about their own well-being and how that affects those around them. As we age, we need more help from others. Wouldn’t it be great if that burden were just a little easier on our loved ones?

Yes, we’re living longer. But, despite what the big pharmaceutical company advertisements tell you, the quality of that long life is not measured in milligram doses.

 

Gery L. Deer is an independent columnist and business writer. Deer In Headlines is distributed by GLD Enterprises Communications, Ltd. More at gerydeer.com

Coping with the Big “C”

Deer In Headlines
By Gery L. Deer

According to the statistics, more than 14 million people are living with cancer today in the United States. Something like 39 percent of all men and women will be diagnosed with some form of cancer in their lifetime. It wouldn’t be much of a stretch to call “cancer,” on the whole, an epidemic.

Every day we’re flooded with “awareness” messages and celebrity pleas for donations to this cancer group or the other. But will there ever be a cure? And how do victims, and families, cope with the stress that comes with the realization of a cancer diagnosis?

First, let’s discuss the possibilities of a cure. For any organization to state, emphatically, that they’re working on a cure for “cancer” is a bit misleading. Cancer comes in many forms. Every research group must focus its attention on one specific type to formulate treatment and potential cures. And research is expensive.

There are countless organizations dedicated to raising funds for research but, unfortunately, that’s probably all it will be. Without sounding like the dark heart in the room, cancer is a huge cash cow to research labs and big pharma. There’s far more money in treating the disease than there ever would be a cure. It might sound cynical, but it would be naive to think there wasn’t some of that kind of thinking at play here.

But what of those who are already affected, how are patients coping with it? Each stage of the journey through cancer care brings about its own set of emotional responses. Granted, a great deal of the initial response depends on how serious the cancer is – not that there is a kind that isn’t. A good prognosis will make the impact a bit less difficult to handle.

Most patients are angry at first, experiencing a level of, “why me?” There’s some denial, more anger, and finally acceptance in some fashion. Dealing with that emotional roller coaster can be incredibly difficult for people, not just the patient but family and friends as well.

What we are told to do by the experts is to look for ways to cope with it in our own way. They first suggest you try to learn as much as you can about the diagnosis, what type of cancer it is and how it is treated. But be aware – it might seem frightening because the information is often provided out of context for the individual situation.

It’s also suggested that you express your feelings about it. Too many times we try to put on a brave face for family or friends and never really let it all out. It’s not only healthy, emotionally, to exercise those feelings, it can help the healing process.

Taking care of yourself through proper diet, exercise, maintaining your regular routines as much as possible can also help. As human beings, we need normality to function. Try to keep as much of it in your day-to-day life as possible as you move through your treatment.

Participating in support groups and talking with others who have shared your experience can be beneficial as well. There’s nothing more frightening than the unknown. When someone shares their experience with you, and knowledge can help ease fear.

We’re also directed to do our best to focus on what we can control in the situation, rather than worrying about what we can’t. Worrying only wastes energy and creates its own stress.

I recently met a woman who, during her treatment for breast cancer, a professional artist who painted stones from the hospital parking lot. Each stone represented how she felt after each treatment, all 33 of them. She made a full recovery but insists the practice helped her focus and have something within her control that also allowed her to deal with her feelings.

No one can say how they’d react to a cancer diagnosis. But, knowing you’re not alone can really help. If you or someone you know is dealing with cancer, no matter what the prognosis, be as positive as you can, and don’t miss out on a minute of life in the process.

Gery L. Deer is an independent columnist and business writer. Deer In Headlines is syndicated by GLD Enterprises Communications, Ltd. More at GeryDeer.com.

Ignoring the reality of climate change

Deer In Headlines
By Gery L. Deer

As another devastating hurricane blasts its way across the southeast sections of the United States, I am still amazed at how many people continue to believe that climate change isn’t a real thing, with real consequences. Yes, logically, there is a reasonable debate as to how much mankind has affected the changes in the Earth’s climate and weather. If you want to argue that point, it is valid. But to dispute the facts of the matter, that’s just sheer ignorance.

Before getting into more of this debate, let me say that climate and weather have been an interest of mine going back to my early days. My background in physics, chemistry, and engineering gives me a more fact-based view of scientific subjects. Facts can be trusted, but the interpretation of those facts is when things get shaky.

Our planet is not some static ball of water and dirt spinning aimlessly through space. It’s a living, breathing, ever-changing construct made up of moving water, moving land masses, and billions of different types of life forms. The measurements we make of the planet’s climate – air quality, water temperatures, polar cap conditions, and so on – are really its “vital signs.”

Photo courtesy, NASA.gov

You can check on how our world is doing right on the website of the National Aeronautics and Space Administration (NASA). The direct link is https://climate.nasa.gov. There you can read non-political facts about how climate changes affect our world and our societies around the globe. From the warming oceans, which contribute to the recent volatile hurricane seasons, to increased intense rainfall events – it’s all there, with no political slant, just the facts.

For the moment, we’re going to ignore the stupidity of politically-charged, or religiously-motivated people who pick and choose to accept facts as it pleases them and falls in line with their “beliefs.” Facts don’t choose sides and you don’t have to believe in them – they are real, they are measurable, and they can be verified.

But to that point, there are people who totally deny even the very concept of climate change, alleging that it’s, “fake news,” or whatever the terms are now, so they’d never go look at that data on NASA’s website. And yet, they’re the same people who probably went there to learn about the recent solar eclipse and watch it happen via live stream.

Interpreting the cause is another matter, but to deny that it exists just demonstrates a level of glaring ignorance in American society today. As I mentioned before, scientifically speaking, it’s my contention that after an estimated 4.5 billion years of existence, we really have no idea what is “normal” for our planet, especially since mankind has only been here for a tiny fraction of that time and keeping records for far lesser of a period.

If you’re one of those who simply likes to ignore facts for political reasons, or just because you need to think you’re “right,” then here is a suggestion. Stop looking at the thermometer altogether, any thermometer. Why? Because that’s what this all comes down to, the fact of a changing number on a non-partisan, inanimate piece of scientific equipment. All the scientists did was write it down and show it to us.

And our leaders and the current administration in the White House are going to be no help at all. As the Huffington Post pointed out a while back, “If you’re trying to wrap your head around climate change, don’t ask Donald Trump.” This was in response to the following statements he made on a radio show last September.

Candidate Trump said, “I am not a believer. Unless somebody can prove something to me, I believe there’s weather.” And his blathering on the subject hasn’t got much better since. If anything, it’s worse.

People interpret facts rather than taking them at face value. We evaluate them based on how they fit into and confirm our pre-existing beliefs. That internal bias is a constant issue whenever you’re trying to win someone over with facts and statistics, there’s just not enough emotion involved to help move ideas forward. Until people stop ignoring any fact that doesn’t fit their bias, our country will continue to be ineffective in protecting our environment.

Gery L. Deer is an independent columnist and business writer. More online at deerinheadlines.com